ECONOMYNEXT – Free visas could boost arrivals to the South Asian island from key generating markets like China, India and Russia by as much as 15 percent, Priyantha Fernando, Chairman of the Sri Lanka Tourism Development Authority said.
“Those were the three markets that we were looking at, because it’s generating numbers, and if we increase it by 10 to 15 percent, that’s going to bring in more income for the economy,” Fernando told reporters.
Sri Lanka charges about 20 dollars for an online electronic travel authorization for South Asian countries, and 30 dollars for others.
The cabinet of ministers also approved more countries than initially requested by travel authorities as they were not in the top 20 source markets, Fernando said.
“It was a separate committee that had been appointed, headed by the Prime Minister and three other ministers,’ he explained.
“There it was decided, taking into consideration the Prime Minister’s visit to China, Thailand and so on.”
Sri Lanka is seeking free trade agreements and closer economic integration with East Asia.
Between January and September of 2023, Sri Lanka welcomed 200,310 tourists from India, 47,631 from China and 132,300 from Russia.
In 2023 Sri Lanka saw 3,511 tourists arrive from Thailand, 7,284 from Malaysia and 1,602 from Indonesia
India became the top source market after Sri Lanka waived visas to India in an administration headed by then Prime Minister Ranil Wickremesinghe.
Due to seat constraints in state-run Indian airlines, a negotiations committee in Sri Lanka, where policymaker Rohan Samarajiva was involved also sought private Indian carriers to fly to the country.
Introducing online travel authorization for a fee, from the earlier visa on arrival, seemingly did not reduce arrivals.
For most travelers the ETA comes within minutes, and is probably among the easiest in the world. In an article published in October of 2023, Lonely Planet described the visa process as one [that] is relatively straightforward. Trip Advisor called it “very simple and quick“.
Sri Lanka gives free visas to Singapore and Maldives on a reciprocal basis already.
“So on an experimental basis, we will run it up to 31st of March and see where we stand, whether there’s a benefit to the national economy, and then revive it for the future.”
Sri Lanka had welcomed 6,210 tourists from Singapore in 2023. In 2019, the last year before Covid, Sri Lanka saw 13,871 from Singapore.
Sri Lanka immigration authorities are expected to gazette the new rules around November 07.
Up to September of 2023 Sri Lanka has seen more than 1.5 million tourists. Sri Lanka was initially targeting 1.5 million for 2023 and later said it would go up to 2.0 million based on higher than expected arrivals in the first half of the year,
However, inbound travel agencies and meetings and incentive travel firms have said new price floors, or minimum room rates, have put off some tourists as East Asia was more efficient and competitive than Colombo.(Colombo/Nov01/2023)