Swimwear makes splash at Sri Lanka’s Colombo Fashion Week
ECONOMYNEXT – The inaugural Colombo Fashion Week Swim 2016, kicked off in August, which organizers plan to make an annual event, riding on Sri Lanka’s combination of white sand beaches and its growing status as swimsuit manufacturing centre.
"Swimwear is strategic to Sri Lanka in terms of both fashion consumption and manufacturing," Ajai V. Singh, Founder of Colombo Fashion Week said.
The show is backed by Linea Acqua, a Colombo-based swimwear maker who produces for top international brands.
Organizers say Sri Lanka has attributes to compete with top swimwear shows in Miami, USA and Sao Paulo, Brazil.
"We want to knock those off their pedestals," Sarinda Unamboowe, Chief Executive of Linea Aqua, a unit of Sri Lanka’s MAS apparel group said.
"We want to become the number one swim show in the world and we want to showcase all our designers and all our supply chain partners and Sri Lanka’s destination as one of the most beautiful beach spots in the world."
Charlie by Matthew Zink, Shivan & Narresh and Sanchita were among designers exhibiting this year. (Colombo/Aug09/2015)