Sri Lanka Telecom to expand mobile business with WiFi islandwide
COLOMBO (EconomyNext) – Sri Lanka Telecom has selected two foreign suppliers to set up a network of WiFi hotspots islandwide in a new thrust to expand its mobile business by providing better connectivity and user experience.
It aims to integrate WiFi with its broadband and cellular networks to expand its offerings and explore new profitable revenue streams, a statement said.
SLT has entered into partnerships with Ruckus Wireless, Inc., headquartered in Sunnyvale, California, USA, a global supplier of wireless systems for the mobile internet infrastructure market, and Alepo, which provides enabling IT and network infrastructure software.
Ruckus Wireless announced that Sri Lanka Telecom, with the help of Ruckus channel partner Alepo, is deploying Ruckus Smart WiFi products and technology across this island
Sri Lanka Telecom plans to expand into new wireless services and markets, offering single-use prepaid service, bundled subscriptions for existing broadband customers, automated offload for mobile users, and partnerships with external providers for roaming and wholesale.
Dileepa Wijesundera, SLT Group chief executive said SLT’s ‘carrier-grade’ WiFi network provides a host of direct, targeted marketing opportunities for shop owners, companies and big brands within these environments.
Carrier grade WiFi refers to a better quality, more reliable system than existing "best-effort" Wi-Fi, which provide higher quality of experience that offer businesses new revenue streams.
The higher quality of experience is necessary for services such as TV everywhere, health monitoring, enterprise voice, online gaming, media streaming and voice over Internet protocol (VoIP) services.
“With our extensive country-wide fibre optic network, we’re able to provide the end-to-end infrastructure required delivering carrier-grade Wi-Fi to business locations as well as crowd-sourcing public places,” Wijesundera said.
“We are aiming to adopt an aggressive expansion strategy for this solution, and already have a pipeline of additional retail sites that we will be launching very soon.”
Sudarshan Boosupalli, managing director, India & SAARC region, Ruckus Wireless, said their joint solution with Alepo provides Sri Lanka Telecom with a seamlessly integrated platform to help enable them to maximize revenue in the growing wireless market.
“As the wealth and diversity of connected devices explodes, which now includes wearable devices, vehicles, and even home appliances – service providers demand more sophisticated and seamless infrastructure to manage and monetize data over WiFi,” said Dan Stern, VP of Sales at Alepo.